The success of your eCommerce stores requires accurate data and information that can give you an insight into customer behavior, likes, dislikes, the success of current marketing strategies, best-selling products, conversion rate, and the list goes on. This type of information can help provide healthy growth to your business by focusing on key aspects of your business that have already proven successful or areas that require improvement. Thus, with a WooCommerce conversion tracking plugin, you can easily gather this information and implement it.
In this article, we have shortlisted some of the best WooCommerce conversion tracking plugins to make it easier for you to make a choice. Let’s get started!
Best WooCommerce Conversion Tracking Plugins
- Conversion Tracking Pro for WooCommerce
- Analytify
- Sales Analysis for WooCommerce
- MonsterInsights
- Enhanced Ecommerce Google Analytics for WooCommerce
- Actionable Google Analytics for WooCommerce
- PixelYourSite
1. Conversion Tracking Pro for WooCommerce
With the help of this plugin, you can easily retarget customers through the conversion tracking data it collects when a customer triggers a specific event. The popular platforms it covers are Facebook, Twitter, Google, and Microsoft.
It collects a multitude of information. For instance, through Facebook Ads, you can see who viewed your products, what they searched, purchased, and much more.
Key Features
- Connects to multiple ad platforms such as Facebook, Twitter, Google.
- Supports Facebook Pixel and product catalog.
- Easy to install and set up.
- You can restrict access to settings through user roles.
- Through Google Adwords and Microsoft, you can send your purchase events and receive suggestions regarding targeted marketing.
- Provides detailed conversion analytics and increased ROI.
To download, click here.
Related: How to Enable Maintenance Mode on WooCommerce Store – Easy Guide
2. Analytify
This WooCommerce conversion tracking plugin is extremely easy to use and can be set up with just 1-click. It provides multiple detailed reports regarding social media stats, enables real-time tracking, universal tracking, and much more. Moreover, you also get page-level analytics and custom post types such as reviews, blogs, portfolios, and galleries. It also makes tracking easy to analyze and manage.
Key Features
- Makes Google Analytics reports cleaner to analyze and understand from your WooCommerce dashboard.
- Real-time stats notify you about current visitors on your site, their activity on-site, and much more in the form of graphs.
- Enables enhanced eCommerce tracking such as Add to cart events, money and time spent by a customer, reasons of cart abandonment, etc.
- Simplifies PPC and SEO management.
To download, click here.
3. Sales Analysis for WooCommerce
This is one of the best WooCommerce conversion tracking plugin that helps you evaluate the economic performance of your website, recognize trends, and improve your marketing strategy based on sales, revenue, product market, etc.
It also provides detailed analysis reports that you can access directly from the WooCommerce dashboard. These reports consist of processed or completed orders and revenue excluding taxes. You can also set a period, such as days, weeks, months, for the reports.
Key Features
- Order Analysis reports provide information about the number of orders over a time period.
- Revenue Analysis is based on net income. You can overview historic data as well.
- Customer Analysis provides information about the number of customers, time spent by each customer, browsing history, etc.
- You can divide sales reports by country, product, currency, etc.
To download, click here.
4. MonsterInsights
MonsterInsights is a powerful analytics plugin that makes it the best in WooCommerce conversion tracking. It has an intuitive dashboard where you can see all reports on a single screen with actionable insights. Moreover, it also provides page-level analytics and you can analyze each page and post individually.
Moreover, it is easy to set up and provides detailed information regarding current marketing techniques, content optimization, customer behavior on-site, and tracking sales and conversion rates.
Key Features
- Real-time analytics regarding online behavior.
- You can easily track affiliate links and ads with Google Analytics.
- You can also track your contact forms, registration forms, or any type of form.
- SEO tracking, UserID tracking, Logged-In user tracking, and much more possible through this plugin.
- You can convert all your reports into a PDF format.
- Identify areas of improvement and increase site speed.
To download, click here.
Related: Best WooCommerce Product Search Plugins For Your Store
5. Enhanced Ecommerce Google Analytics for WooCommerce
This plugin enables WooCommerce conversion tracking by integrating Google Analytics to your store in under 5 minutes, without any coding required. It provides enhanced eCommerce reports, such as tracking customer behavior throughout your site, from the homepage to the cart page.
You can also track your best-selling products, abandoned carts, posts, checkout form performance, and much more.
Key Features
- Audience reports give insight regarding the age, gender, interests, devices used, and much more of the visitors.
- Acquisition reports give insights regarding current marketing strategies, best platform for conversion, etc.
- Other reports include sales performance, product performance, behavior reports, and shopping behavior.
- Captures events like add to cart, product impressions, and product click on all pages.
- Supports guest checkout functionality.
To download, click here.
6. Actionable Google Analytics for WooCommerce
With this plugin, you don’t have to waste time implementing Google Analytics code and can automate the process. It helps in generating enhanced eCommerce reports such as UserID tracking, Facebook Pixel tracking, Scroll tracking, form field tracking, and much more.
This is one of the best WooCommerce conversion tracking plugins as it is comprehensive in its search. Moreover, it provides details regarding the best platform, frequently used device or payment gateway, time spent by the customer, etc.
Key Features
- Through behavior reports, you can analyze how customers interact with your site, what causes them to leave, how much time they spend, etc.
- The conversions report tackles multiple aspects of your site such as a complete overview, shopping and checkout behavior, product and sales performance, and marketing.
- It also encompasses different metrics such as inventory, coupons, time taken to make purchases, button placement, product review count, etc.
To download, click here.
7. PixelYourSite
With this plugin, you can track Google Analytics, Google Ads Remarketing, Facebook Pixel, Pinterest, and much more from a single platform. It also helps in improving WooCommerce conversion and ad tracking. It easily integrates with WooCommerce and enables you to track key actions and add trigger events.
Key Features
- With Google Analytics, track events such as email clicks, user sign-up, forms opened, downloads, comments, and clicks.
- Enhanced eCommerce reports regarding sales, product lists, add to cart, affiliate products, and much more.
- Through Facebook Pixel, you can identify frequent customers, comments, downloads, etc.
- Track conversions in real-time.
To download, click here.
Final Words
As we said in the beginning, a successful eCommerce store requires analytical data to see if its current strategy is working or not. Such data can help you gain insight into your performance and help to improve it. Therefore, with the help of the best WooCommerce conversion tracking plugins, you can easily access such information and promote fast growth.
